Need anymore help? Get in touch!
+49 (0) 30 726215-61Mo - Thu: 9am to 5pm | Fr: 9am to 4pm
In which instances is the synchronisation right on UGC platforms such as YouTube, Facebook, Instagram or TikTok managed by GEMA?
When it comes to granting the synchronisation right to so-called UGC platforms (UGC = user generated content), a distinction is made between commercial and non-commercial uses:
For non-commercial uses on the above-mentioned social media platforms, GEMA is licensing the synchronisation rights. You grant GEMA this right by signing the Deed of Assignment as part of the process to become a GEMA member. Your advantage: Non-commercial uses such as private uploads of users or yourself as a creator are licensed under a blanket agreement. This means that non-commercial users uploading videos on one of the major platforms are on the safe side.
For commercial uses, GEMA currently does not grant synchronisation rights to the UGC platforms. Once such an assignment of rights is scheduled for implementation, GEMA is going to place information onto its website. You, as a creator, have the option to object to the rights management by GEMA in relation to each UGC platform, or summarily for all UGC platforms (“opt out”). In other words: As a GEMA member, you can decide for yourself whether you want to manage the synchronisation rights for commercial uses yourself or not.
Details on the differentiation between commercial and non-commercial are governed by the additional rights management conditions which you can access at management of the UGC synchronisation rights.
For non-commercial uses on the above-mentioned social media platforms, GEMA is licensing the synchronisation rights. You grant GEMA this right by signing the Deed of Assignment as part of the process to become a GEMA member. Your advantage: Non-commercial uses such as private uploads of users or yourself as a creator are licensed under a blanket agreement. This means that non-commercial users uploading videos on one of the major platforms are on the safe side.
For commercial uses, GEMA currently does not grant synchronisation rights to the UGC platforms. Once such an assignment of rights is scheduled for implementation, GEMA is going to place information onto its website. You, as a creator, have the option to object to the rights management by GEMA in relation to each UGC platform, or summarily for all UGC platforms (“opt out”). In other words: As a GEMA member, you can decide for yourself whether you want to manage the synchronisation rights for commercial uses yourself or not.
Details on the differentiation between commercial and non-commercial are governed by the additional rights management conditions which you can access at management of the UGC synchronisation rights.